Known for values such as innovation, design and reliability, since 1938 Aeternum has been associated with the resistance of stainless steel. Since the 1960s the brand has acquired great fame in the cookware sector and in particular of that of pressure cookers, a category of product introduced in the market precisely thanks to Aeternum.

The first model, Astral, was entirely made of stainless steel and identified the brand, from that moment onwards, with the figure of the renowned “King Inox”.

In 2006 the brand became part of the Bialetti Group. With the expertise gained in the use of steel, Aeternum has brought the pride of their own history but also the courage to grow and change.

The fundamental values of the new products remain the same as always - durability, quality, reliability, to stress the solidity of the roots of Aeternum - but the strategy of the trademark has changed, to pursue in an adequate manner the philosophy of Contemporary Cooking: innovative and technologically advanced solutions, that have made it one of the major actors in the cookware field, such as with the Ceramic Ok range.

In 2013 the launch of the some important new items: Madame Petravera, the line of cookware that revolutionises food preparation, giving the pleasure of genuine cooking, combined with the comfort of use of the innovative stone effect coating.

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Last update 11/11/2014 10:45